News

23
Sep

Wix filters extend title sponsor partnership with morgan and ciceley motorsport for 2016

Ciceley motorsport are delighted to confirm that WIX Filters have extended their Title Sponsorship support for Adam Morgan’s 2016 MSA Dunlop British Touring Car Championship assault. This will be WIX Filters third successive year with the team and ensures that the striking yellow and black Mercedes-Benz A-Class will be back on the grid at Brands Hatch next season.
 
Adam Morgan “I am proper chuffed, we have made a lot of friends at WIX and everything is running like a well oiled machine! It’s really important for all of us to be happy and WIX committing to us for a third year and this early, clearly shows that our association is working perfectly. WIX are also very important to us away from the track, they continue to work tirelessly promoting the team and help massively in making us a real championship threat. This is mint news and we are all looking forward to next year already”
 
“We are pleased to continue supporting Adam Morgan and Ciceley Motorsport for another year in 2016. WIX Racing has really grown from strength to strength since partnering Ciceley Motor Sport in 2014, which has shown in the results this season with 5 podiums, including the win at Thruxton. Motorsport is a big part of WIX Filters’ heritage spanning some 50 years involvement, starting with NASCAR in the U.S.  We find the partnership a unique & engaging way of promoting the WIX Filters brand and the teams core family derived values and professional ethics not only Match that of WIX, it also sees all the team involved deliver a first class event on and off track for our VIP customers and loyal supporters.  A pinnacle sign of the brands reach, combined with the team’s hard work was realised when we were asked if the WIX Mercedes could be positioned in the formidable Forza 6 released recently as a launch car. For us, this only highlights the reach of the BTCC platform with the right partnership.  We are very much looking forward to the 2016 BTCC season ahead” – Wayne Stevens, Managing Director WIX Filtration
 
Norman Burgess Commercial & Marketing Manager Ciceley Motorsport “People are often under the impression that a Title Sponsor simply provides a team with a load of money. Although we are obviously very grateful for the massive financial investment WIX bring to the team, we simply couldn’t sustain our racing without it, Ciceley Motorsports relationship with WIX Filtration is so much more than this.  We are both driven by success, we have worked together perfectly right from the start, WIX have been inspirational with their social media platforms they continually help and assist the team behind the scenes. For WIX to agree to support us next year already holds enormous benefits for the team, most importantly job security for the lads and of course we are now already implementing plans for the BTCC in 2016. The People at WIX Filtration will always be a part of our family/team no matter what happens in the future......We are proud to be a part of #WIXRacing”  


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